Succeeding in the Age of the Customer: Turning IT towards Innovation

In today’s world, customers can find anything by doing a simple search on the internet. This unprecedented competitive pressure affects the pace of innovation in all companies.

Lines of business looking for new revenue opportunities want to take advantage of cloud technologies, big data, social and mobile to offer increasingly personalized services. But for CIOs, this innovation race faces two major obstacles:

  • Balancing costs, quality of service, and support for innovation
  • Achieving transformation goals while success rates average only 30%

You will learn how to:

  • Address key challenges faced by CIOs
  • Reinvent IT to put the customer at the heart of its strategy
  • Find the right balance between costs and support for innovation
  • Optimize IT assets to bring more value to the business
Succeeding in the Age of the Customer: Turning IT towards Innovation